As we progress through 2025, the prime London property market has shown localised shifts in pricing and buying behaviour. Below, we provide a comprehensive overview of the latest trends based on data from the first quarter of the year. Dollar buyers especially could be poised to take advantage as discounts rise alongside supply.

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The latest Coutts London Prime Property Index shows prices falling, average discounts close to 9% and almost 80% of sales coming in below asking price.

Falling inflation and the potential for lower rates brought buyers back to market, pushing prime prices higher and increasing demand in key areas.